TISA hosted a roundtable event on Tuesday 19th September 2024, in association with Schroders, to discuss how the marketing of ISA products could be improved to make investing more inclusive.

Building on the work already being conducted by TISA, the roundtable brought together senior industry marketing professionals and those responsible for Corporate Social Responsibility (CSR), to discuss best practices in developing marketing that better takes account of potential female investors; the barriers to reaching wider audiences effectively; and changes needed within the industry to promote greater equity, diversity, and inclusion.  Disparities in gender and wealth are an oft-talked about issue but nevertheless continue to persist. TISA is adding its voice to call for change in this important area.

Speakers of the roundtable included Gillian Hepburn, Jessie Davidson and Holly Mackay. We were also joined by Angus Henderson (Alpine Films) and Anna Brading (Mentora Money) who are supporting the video project being undertaken by TISA, sponsored by Schroders.