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KickStart Money awarded the Good Money Award at the Better Society’s 2020 Awards ceremony

December 3, 2020

KickStart Money, the coalition of 20 savings and investment firms, won the Good Money Award at the Better Society’s 2020 award ceremony on the evening of Wednesday 2nd December. The judges commented that the coalition evidenced “the fantastic collaboration taking place across the sectors to address a clear problem”.

KickStart was established through The Investing and Saving Alliance (TISA) in 2017 with a vision to ensure every primary aged child receives a high-quality and effective financial education. KickStart Money has contributed over £1 million to fund the delivery of financial education to over 18,000 primary school children, delivered by the charity MyBnk. The coalition has also funded three year-long evaluations of this programme that prove the benefits of financial education at a primary level.

The Better Society’s Awards are designed to recognise commercial companies which are helping create a better, more equal, ethical, and sustainable world for all.

 Carol Knight, COO at The Investing and Saving Alliance, said:This is wonderful recognition for the hard work that has gone into this scheme from members across the financial services industry. TISA is proud to have supported and facilitated the scheme from outset as we believe that if we can establish an understanding of good habits and attitudes, and an understanding of how money works at a young age, future learning becomes so much more effective.   

“I am delighted with our achievements and success to date. However, there is still a long way to go. Financial education remains absent from primary school teaching, and significant proportions of the UK population lack the basic skills and knowledge to effectively manage their money. We will keep working hard until every primary school child has access to the financial education they need to make considered decisions.”

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