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TISA appoints agency to handle its PR

June 23, 2008

The Tax Incentivised Savings Association (TISA) has appointed Cauldron Consulting as its new PR agency with effect from 1 July 2008 following a competitive tender process.

TISA is the leading trade association in the UK savings and retail investment industry. It supports the interests of consumers across the broad range of government approved savings and investment vehicles, including Individual Savings Accounts (ISAs), Child Trust Funds, Savings Gateway and Personal Pensions. TISA also represents the interests of over 120 firms involved in the supply, administration or distribution of products to savers and investors.

The account is being headed by Cauldron Director Anne McMeehan, Senior Consultant Steve Radford and Associate Director Esther Shickle reporting to TISA Board Chairman John Brasington and Director General Tony Vine-Lott.

 Tony Vine-Lott said;

“TISA is passionate about encouraging more consumers to save for their long-term financial security. We have achieved a number of lobbying successes on behalf of consumers and members, most notably improvements to the Individual Savings Account and the simplification of the Child Trust Fund.

Now is the time to build on that success by raising our profile amongst the public and the industry in order to broaden the appeal of saving. Cauldron has unrivalled experience working with associations such as ours and their proposals for a campaign across the savings ages will enable us to provide knowledgeable and relevant comment to the media.

Our association with Cauldron will support our long established public affairs relationship with Cicero Consulting enabling TISA to lobby and communicate the positive benefits of long term savings.”

 Ends…….

For further information, please contact:

Steve Radford, Cauldron Consulting – Tel: 020 3178 7238, Mobile: 07889 903786 Email: steve.radford@cauldron-consulting.com

Tony Vine-Lott, Director General, TISA – Tel: 01372 374728, Mobile: 07790 006108 Email: tony.vinelott@tisa.uk.com

Or visit: TISA’s website: www.tisa.uk.com

Email enquiries to:enquiries@tisa.uk.com